Follow up - theoretically, if I thought my employer's stock was going to go down but wasn't privy to nonpublic info, could I put on a short position to lock in gains or ride out a dip? Or is just working for that co enough to make that illegal?
If you do announce something, don't call it a 'launch' call it an 'alpha.' When you do a beta, call it a beta. Don't use the word launch until you're ready, b/c any news is going to say "But you launched in August! What's new?" and all you can say is "We're out of beta" or something like that.
Go figure: 19 yr old php/python/actionscript hero at younoodle