I come to your site and I have no idea what it's for. Even if a friend in a band said, "hey, check this out," if I don't see something on the homepage that tells me I'm in the right place, I'm going to close the window. So in big letters say it's "Analytics for musicians" or whatever. Then I know this is the site my friend told me about.
I did wait, and got the message to watch a 9 minute video. You lost me. You might have 60 seconds to show me why this is the greatest site ever. Nine minutes is waaaay too long.
I highly recommend MicroISV's that Sell by Bob Walsh. http://47hats.com/ebooks/ $20 ebook that will tell you how to make a successful landing/homepage. Best $20 I ever spent.
Always always pencil and paper. Even if it's a wireframe, and that's all you "design" (meaning no graphics, etc). Even on a personal project, don't waste time! Do the process right.
Great! I found piwik.org but not the other. I'll look into it. God point about performance. I'll keep that in mind and use caching or something. Thanks!