someone should sponsor a big budget hollywood movie with A list stars and a top director to make a compelling movie about the disastrous potential of climate change. Will do a lot to raise awareness.
unrelated to this particular article, but it seems nytimes coverage is tending more and more towards tech Luddite category these days. It is one thing to inform the readers but they seem to be bent on spreading fear about all things tech.
Even though Steve has already decided to buy a BMW 3 series, he most probably hasn't decided which dealership to buy it from. So a dealership advertising has a good chance of a look in.Same case for Mary, she knows she wants to buy a fitbit , but where to buy from can still be influenced by an ad.