"...that’s why Microsoft’s recent Laptop Hunter commercials really never made a lot of sense. ... people who are shopping for computers where price is the key factor, were never going to buy Macs anyway..."
It perplexes me that Apple products sell as well as they do. I find Apple's value proposition to be questionable. For example, compare an iPod to just about any comparable media player, or a Mac to a comparable PC (in terms of HW power).
I think Microsoft is very smart to point this out, as I do not think this perception has reached the general public. Also, there's a line in the commercial like, "I guess I'm not cool enough to be a Mac person." A clever way for Microsoft to imply that Mac owners are paying extra for the Apple image. This is also an idea that I do not think has really reached the general public.
It perplexes me that Apple products sell as well as they do. I find Apple's value proposition to be questionable. For example, compare an iPod to just about any comparable media player, or a Mac to a comparable PC (in terms of HW power).
I think Microsoft is very smart to point this out, as I do not think this perception has reached the general public. Also, there's a line in the commercial like, "I guess I'm not cool enough to be a Mac person." A clever way for Microsoft to imply that Mac owners are paying extra for the Apple image. This is also an idea that I do not think has really reached the general public.