This isn't specific to the AI era. Ten years ago these same people would have just Googled it, and never made a video at all. Today they can, and to them that's creativity. You're just seeing a different dimension of it than they are.
Creativity isn't gone. It's more in demand precisely because AI regresses to the mean, as you said. People's individual biases become more valuable, not less. I wrote about this: https://substack.com/home/post/p-201247780