If startups believe that Web 2.0 is all about users, then we must find a way to really engage with them. Web 2.0 users are savvy, have a strong sense of community. Then why treat them as just passive consumers. Debian (spi-inc) allows users to graduate to board members. We would like a Web 2.0 company to do the same.
Here are some that I can think of:
iter8r - A community operated social news site
iter8r - Because transparency is not a just a plastic film :-)
iter8r - We are "Open for business"
Thanks.