I think you might have missed the point of the article, at least the way i see it.
IMHO, the point was not to drive home the idea that entrepreneurs that want success should get married and have a child. The main point i got out of it, is that people that want to go into entreprenurship AND also would like to start a family don't have the be afraid that either one of those rules out the other.
I don't think they did it wrong. Imagine if he decided to roll it's own functionality when there is a 3rd party service offering the exact same functionality. Then he would be in real trouble because somebody could catch up by using the readily available 3rd party service.
He should build his advantage on being the first and having a better product. Techical services he's using are not part of his core product.
IMHO, the point was not to drive home the idea that entrepreneurs that want success should get married and have a child. The main point i got out of it, is that people that want to go into entreprenurship AND also would like to start a family don't have the be afraid that either one of those rules out the other.