I think another thing that contributes to that last problem about "computer" brands is the lack of knowledge of the distinction between operating system manufacturer and hardware manufacturer -
I just moved recently, and in the process of getting to know more people and accidentally becoming their tech support, I was surprised to see how many people didn't have that basic bit of knowledge. When pointing at a chromebook, people say "Google" without questioning why "lenovo" is also written on it.
It's also interesting to note that, already, bots on some Wikipedias are the largest contributors of articles in that language. The Swedish, Waray, and Cebuano Wikipedias already have an estimated "between 80% and 99% of the total" all written by one bot, Lsjbot [1].