Steve Sammartino likes talking about "Startup Guru" Steve Sammartino because Steve Sammartino knows that he, Steve Sammartino, is a brand and must be advertised accordingly. Although Steve Sammartino doesn't code, Steve Sammartino knows about "startups" and "entrepreneurship". And like all marketers, Steve Sammartino is an expert on something Steve Sammartino cannot do himself. Like a race car driver who can't drive Steve Sammartino has no problem taking credit for work Steve Sammartino cannot do.
Steve Sammartino is what's wrong with the internet.
Steve Sammartino is what's wrong with the internet.