Exactly, of course you should focus on your most profitable demographic when launching a new product. But once you have a sustainable business it's important to think about where your money will be coming from in the future.
I doubt anyone will say that tobacco companies marketing to teenagers is a bad idea because they can't even buy the product yet. It ensures the long term profitability of the company.
I doubt anyone will say that tobacco companies marketing to teenagers is a bad idea because they can't even buy the product yet. It ensures the long term profitability of the company.