According to US government, women spend 16 minutes a day, on average, doing laundry, and men spend 4 minutes on average. That's over a 100 hours a year for women, so yes, there is probably a lot of demand for a technology that makes this faster.
I'm guessing it generates the tree (2 levels deep) and then uses an evaluation function to choose the best branch.
Not too far off from a modern algorithm, except that it lacks even basic optimizations like alpha-beta pruning, etc. and an incredibly fine-tuned evaluation function and a huge library of opening and closing moves.
As someone who already has a bachelors in CS, I'm still looking forward to fill in some gaps in my education with these. For example, I never took a Theory of Computation class.