Specially when in the latest iMovie they removed the ability to change aspect ratio, I am not able to make Facebook feed ads in iMovie. Does anyone have any recommendations?
2. Executives only wanna know, why and what and who, not how.
3. See Engineers are minions whoes work is to handle complexity for the company in return of payment, if you've to think about the complexity yourself as a manager or executive, your engineers aren't doing a very good job at it and someone must be fired, adopt this view.
4. You and executives are on another level controlling technical resources which are like sheeps, so be a German shepherd and guide them properly.
Pass down only the information essentially to operate. Engineers having more info/control is dangerous.
5. When being asked about a particular hire, use this language. Well Rick is technically sound but doesn't know much about how things work in business (plaster a wicked smile), he has to be tamed then he will be good for the company. You've to express that you've total reality bending mind control over your minions.
Executives like bullying character because they get job done. So think about how you can appear like a bully to your executives.
You need to make executive feel in control, like you are his loyal dog who is like a jail warden/bully to minion working for the company.
Infantize the Engineers in your language when talking to Executives. After all infants can't take of their own food and need on-campus sushi to feed themselves
Stop asking for advise on HN, here Engineers outnumbered executives so good answers will only receive downvotes.
In real life, being politically or ethically or morally correct has nothing to do with the Success.
Win or lose, Google gonna benefit from both.