We've tried both in house and via agency (Fiksu). They've just relayed the message back to us that dating ads are now restricted. We will try reaching out to Nanigans, thanks for the tip.
I agree with you about the larger advertisers with the bull horns - but this isn't some local TV station - Facebook spent the last 5+ years building out a sophisticated self-serve ad platform for this very reason, which has been wildly successful for them. Have they lost all confidence in their ability for their platform to filter out racy boob pictures and the advertisers who push the envelope?
Not OT. I wish I didn't have to either. I know many at FB read HN, and I don't want to make a bad situation even worse by getting singled out for blowing the whistle on this clearly unfair (and possibly illegal) situation.
Thanks, this is good insight and advice. I guess without Facebook our best hope is to think outside the box...So frustrating because we wouldn't have gone into this business had Facebook not been there - we counted on being able to advertise our business on Facebook. After all, we're a legal business, we don't try to pull shady tactics, just trying to build quality apps that people enjoy using. I would have never thought that being prevented from advertising on Facebook would be what will kill us.
Yes, I've seen this post, and we've experimented there too, but we didn't get results on par with what we saw with Facebook. Hard to do targeting there as well beyond locale.
Would it still be legal if there was evidence that they had deals with Zoosk and Match.com to keep smaller advertisers off their platform?