Don't think of this as a url shortener, my use case would be something like pastebin or gist but with free private anonymous pastes. It also took me all of 2 minutes to get a python implementation working with the API. One suggestion, when I look up the codes if I include the 0x eg. "0xDV2HW7" or "0 x DV2HW7" it fails to lookup the code - it wasn't immediately obvious to me to discard the 0x on lookup.
It feels a lot like web2py to me, but with less Python and more XML. I really love web2py, in particular for 'one man band' style projects. That live debugger is pretty cool. How do you think Moya compares to web2py?
Why would they use an engineer who can't emote in their promotional film?
As far as the service goes what use is syncing my mp3s when I've given up mp3s entirely for streaming subscription services like rdio? I think the market for this product was when my.mp3.com launched - 2000.