definitely not looking good. most of the people won't bother turning of the web history and will start hitting +1 like hell, and that would lead to the search results s personal that any variety would vanish. Anyone wondered how bad impact it would have on discovering new stuff? I mean, aren't we gonna start getting the same recommendation over and over? I mean, like, I read seomoz site a lot, and now, every single banner populated site I visit shows me smiley Rand's face :) I mean, I like the guy, and stuff he does, but, you get the point...