Social media monitoring - listening is The Future(trendpreneur.com)
trendpreneur.com
Social media monitoring - listening is The Future
http://www.trendpreneur.com/online/social-media-online/social-media-monitoring-is-the-future/
3 comments
Is it just me, or are these insights superficial? If "social media" is a conversation, doesn't it already imply that listening is part of the process? Using social media for its intended purpose is different than retweeting Guy Kawasaki just because other people are doing it.
I don't want to disparage anyone's hard work in this space, but I wonder if the person most interested in "social media monitoring tools" might be the sort of person who hires a ghost blogger/tweeter because he/she is too busy to blog or tweet.
I don't want to disparage anyone's hard work in this space, but I wonder if the person most interested in "social media monitoring tools" might be the sort of person who hires a ghost blogger/tweeter because he/she is too busy to blog or tweet.
Not exactly related, but it really annoys me when people have twitter accounts but don't respond to @mentions.
-begin shameless plug-
I'm a software developer at a social media metrics startup, SWIX ( http://www.swixhq.com ), our product will be heading for our initial launch very soon. Our focus is on helping social media marketers or individuals track social media campaigns and determine their ROI. If you want to be notified when it launches or have any questions feel free to email me (my email is in my profile)
-end shameless plug-