Inside the Unlikely Mattress Startup Boom(buzzfeed.com)
buzzfeed.com
Inside the Unlikely Mattress Startup Boom
http://www.buzzfeed.com/iknowkayleen/slumber-party#.fkOqRMV1n
3 comments
finally! disruption in this industry is long overdue. That said, http://www.bloomberg.com/news/articles/2015-03-12/new-startu...
At first I wanted to complain about BuzzFeed, but this article is actually solid journalism. Thanks for the share.
The quality has been surprisingly good, for a mail-order latex mattress, and a King was actually maybe a little less than what was outlined in the article--want to say it was around $800.
I will say that it hasn't fully held its consistent shape over the couple of years I've had it, though, and has some peaks and valleys--nothing terrible, but they're there. I generally expect 5 years or so from a mattress, so it's a little ahead of schedule.
I have no way to compare to a "brand" mattress of similar construction, but there may be at least a little "get what you pay for" going on.
Still, good to see disruption over the showroom model, if nothing else. And it was certainly neat to pop the shrinkwrap on it and see it expand!