Traveler's still seek the human touch and expertise from Travel Agents(tnooz.com)
tnooz.com
Traveler's still seek the human touch and expertise from Travel Agents
http://www.tnooz.com/article/not-dead-yet-why-the-old-school-travel-agent-isnt-going-anywhere/
The new bunch of travel websites has not attempted to create a human process flow to help travelers plan holidays. The approach so far has been mostly transactional e.g., offer information on individual questions vs. tackle the whole trip (mentioned in the article as well).Those who did not start off doing so have sadly shifted to aforementioned model going to the extreme of posting hotel options on the first city page. Revenue pressure, I understand, but no one is really looking for hotels before they decide where they would like to go.
Want to tell you about WanderShip. Something we've been working on for some time now. We've designed it to be the most human flow for planning a trip. And yes it tackles the whole trip, and not only answer individual questions.
As for personalization, no one, not even a travel agent, will recommend restaurants or hotels as well as a friend who knows you for a long time. So WanderShip is not completely human, but probably does as well as a travel agent.
If you're interested, check www.wandership.com