Facebook's marketing biz dissed by Forrester(news.cnet.com)

1 pointsby coloneltcb13 ปีที่แล้ว1 comments

news.cnet.com

Facebook's marketing biz dissed by Forrester

http://news.cnet.com/8301-1023_3-57609726-93/facebooks-marketing-biz-dissed-by-forrester/

1 comments

lchitnis13 ปีที่แล้ว

Could it be that most businesses don't know how to harness Facebook properly? Targeting a subset of people on a massive social network requires skill and finesse. The knee-jerk reaction by many big businesses is to go wide with their marketing approach, whereas, these days, marketing to a niche crowd is the recommended approach...

I agree, however, that ads getting lost in a massive data cache is a problem...