The innovation of color: Is the iPhone 5C a big deal?(virtualpants.com)
virtualpants.com
The innovation of color: Is the iPhone 5C a big deal?
http://virtualpants.com/post/60762919094/the-innovation-of-color
1 comments
People compare the colors of the 5C to the iMac or iPod mini, but the difference is that people already put colored cases on their iPhones all the time. Provides little incentive to upgrade from a current iPhone. Plus, people will just put a (different?) color case on the 5C anyway!