Alain Rossmann on Klip: "Last 10% of refinement gets you 90% of market share"(xconomy.com)
xconomy.com
Alain Rossmann on Klip: "Last 10% of refinement gets you 90% of market share"
http://www.xconomy.com/national/2011/11/11/klip-iphone-video-sharing-refined-to-a-high-art/
This quote should be restated: "10% of variation in features can account for acquiring 90% of market share."
In other words, seemingly small variations in features tend to lead to product differentiation. This does not however mean that simply refining your product a little bit more will get you the runaway success you are seeking.