Postrel: How Jobs Made Business Cool Again - Bloomberg(bloomberg.com)
bloomberg.com
Postrel: How Jobs Made Business Cool Again - Bloomberg
http://www.bloomberg.com/news/2011-08-26/how-steve-jobs-made-business-cool-again-1981-virginia-postrel.html
http://www.bloomberg.com/news/2011-08-26/how-steve-jobs-made-business-cool-again-1981-virginia-postrel.html
If you mean, "building a company around products people want", then sure. Jobs anticipated markets and had the balls to focus on and follow through on his vision.
This is NOT a business thing in the MBA sense, this is having a vision and the belief to follow through on it.