Google Revamps to Fight Cheaters(online.wsj.com)
online.wsj.com
Google Revamps to Fight Cheaters
http://online.wsj.com/article/SB10001424052748704150604576166390281747136.html?mod=WSJ_hp_mostpop_read
http://online.wsj.com/article/SB10001424052748704150604576166390281747136.html?mod=WSJ_hp_mostpop_read
They have a firmhold on the search market, and most of these "spam sites" use Google Adsense to generate their revenue. This means that while Google is improving their search results, and cutting off these spammers, they are also limiting their own revenue generating potential.
But by making this change they are probably going to decrease their revenue in the short term, but improve their search accuracy, and in the long term I am sure this will help them.
I'm wondering what will happen to firms like Demand Media though? Does anyone have any thoughts?