Apple dives into display-making to cut reliance on Samsung(asia.nikkei.com)
asia.nikkei.com
Apple dives into display-making to cut reliance on Samsung
https://asia.nikkei.com/Spotlight/Supply-Chain/Apple-dives-into-display-making-to-cut-reliance-on-Samsung
323 comments
Is MicroLED the be all end all for display technologies? Perfect blacks, high brightness, no burn in, no bezels, thin. It's hard to imagine another display tech displacing MicroLED once it takes hold. Does it have any theoretical downsides other than cost?
One exciting thing about microLEDs is they can achieve much higher pixels per inch. Before Apple’s big Retina push, PPI was around 80-120. It went to around 200-300 with Retina. Researchers making microLEDs in the lab have gone as high as 6000 PPI, and something in the low thousands seems quite plausible for commercial technology. Apple could conceivably bring in “Double Retina” at 800 PPI, or they could go straight to “Double Double Retina” at 1600 PPI.
It’s often claimed the human eye can’t see above 300 PPI; this is even more misleading than the claim that the human eye can’t see above 30fps (we all know there’s a distinct visual difference between 30fps and 60fps, and most people are able to detect the difference between 60fps and 144fps as well). The PPI limit of the eye depends on how brightly lit the subject is and how far away one is viewing it; for a real upper limit you might use something like the maximums of https://lobsangstudio.com/ls_pixel.cfm which says at 6 inches viewing distance under 10,000 lux (bright sunny day), the eye could go as high as 1200PPI. The fact that microLEDs offer the potential to go beyond even the maximum of generous estimates in best conditions is very exciting, it’s like Formal Proof version of Retina rather than the current Good Enough.
It’s often claimed the human eye can’t see above 300 PPI; this is even more misleading than the claim that the human eye can’t see above 30fps (we all know there’s a distinct visual difference between 30fps and 60fps, and most people are able to detect the difference between 60fps and 144fps as well). The PPI limit of the eye depends on how brightly lit the subject is and how far away one is viewing it; for a real upper limit you might use something like the maximums of https://lobsangstudio.com/ls_pixel.cfm which says at 6 inches viewing distance under 10,000 lux (bright sunny day), the eye could go as high as 1200PPI. The fact that microLEDs offer the potential to go beyond even the maximum of generous estimates in best conditions is very exciting, it’s like Formal Proof version of Retina rather than the current Good Enough.
Has Apple in its history ever manufactured components themselves?
I know they have created machinery for their suppliers to use, but actual manufacturing before?
I know they have created machinery for their suppliers to use, but actual manufacturing before?
Url changed from https://www.macrumors.com/2023/05/18/apple-mass-produce-micr..., which points to this.
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https://news.ycombinator.com/newsguidelines.html
Submitters: "Please submit the original source. If a post reports on something found on another site, submit the latter."
https://news.ycombinator.com/newsguidelines.html
Couple of questions. Is Apple intending to use microOLED from Samsung after buying Sony's microOLED for this upcoming AR HMD?
Also are they intending to use Samsung's new purchase of eMagine optics for the higher quality microOLED micro displays with no color filter?
If so, are they then just trying to cut reliance on specific types of displays?
Also microLED != microOLED.
Also are they intending to use Samsung's new purchase of eMagine optics for the higher quality microOLED micro displays with no color filter?
If so, are they then just trying to cut reliance on specific types of displays?
Also microLED != microOLED.
This is funny, they only did this because they don't like dealing with Samsung on the display side.
This is history repeating itself; like the "frowned-upon", complex structures of conglomerate in Japan and South Korea. Samsung is an example most are familiar with. At least gen Z and millennials get to see how one is borned.
Too much money, why not DIY?
Too much money, why not DIY?
Are these FALD backlights for LCDs, or full-resolution LED arrays?
Who’s stock will this negatively impact?
Apple for long time tried to buy JBD Display, they sent their due-diligencers, which inspected everything millimetre by millimetre, and then poached their process head.
JBD then armed itself with lawyers, and for long tried to frustrate Apple from reproducing the technology.
JBD then armed itself with lawyers, and for long tried to frustrate Apple from reproducing the technology.
Typical Apple NIH mentality. What will be next, memory chips may be?
The headline that would bring tears to my eyes is "Users dive into Linux to cut reliance on big tech"
The endless cola versus pepsi discussion is not really going to move the needle and the users pay with inferior experience.
Apple has been playing its cards well and in a sense its good that it exists. It shows that different business models are possible but thats a far cry from it being a functioning market that delivers for users.
Ultimately you want multiple manufacturers, low switching costs between platforms that wont lock-in users, 100% stop with the abominable surveillance adtech, extensive recyclability and reparability.
These are not absurd demands that cant be delivered, these are very basic aspects of a sane personal computing landscape. But we will not get them if all the ink is spent on which of the two options is the least bad one.
The endless cola versus pepsi discussion is not really going to move the needle and the users pay with inferior experience.
Apple has been playing its cards well and in a sense its good that it exists. It shows that different business models are possible but thats a far cry from it being a functioning market that delivers for users.
Ultimately you want multiple manufacturers, low switching costs between platforms that wont lock-in users, 100% stop with the abominable surveillance adtech, extensive recyclability and reparability.
These are not absurd demands that cant be delivered, these are very basic aspects of a sane personal computing landscape. But we will not get them if all the ink is spent on which of the two options is the least bad one.
One thing I really appreciate when it comes to Apple is that despite all their shortcomings they don't "sleep on the job". Over the years they never hesitated to cannibalize their own product lines (iPod), or go through several tough technological transitions (68K/PPC/x86/ARM) if it meant building a better product. And bigger profits of course.
For example I'm sure Google would just rather stuff your phone to the gills with ads in order to drive revenue than actually bother with a coherent investment in a long term strategy to make a better product. And bigger profits of course.