If you make a free sample, you better include something more than just a short introduction. When I found an interesting book in a bookstore, I usually open it in the middle. This way it is easier to get idea how the author writes and what his style is.
"A brief history" and "What's new..." I can find such things on the Internet and rewrite them. Everyone can rewrite, right?
So, what I mean is, you have to win your potential readers by your style, your ability to explain things and so on.
1. There should definitely add different options, not only singing up with Google. What if I don't want to share my Google account?
2. Drop the "Are you sure you want to close this chat?". It's annoying and reminds me of Windows' stupid prompt dialogs.
3. CREATE AND MANAGE CAREER PAGES: "Brand" is an empty laptop screen. "Change" is some website and "Job" is about moving to a different place, which is so far, so you even have to fly there?
- A dynamic checklist of things I have to do in order to optimize my website.
- A list of my competitors (e.g. similar websites)
- A graphic overview showing which pages are optimized and how well.
- An option to embed a code which does a simple traffic analysis (how many users visiting my sites daily, where do they come from etc.)
- Social media tools
- Extra paid features
- Customizable widgets screen
- Progress report
"A brief history" and "What's new..." I can find such things on the Internet and rewrite them. Everyone can rewrite, right?
So, what I mean is, you have to win your potential readers by your style, your ability to explain things and so on.