MPEG-LA should just ask Google for half the money they're going to spend this year on development, YouTube conversion, marketing and legal defense for VP8, distribute the windfall to the companies in their patent pool, and submit H.264 to SMPTE or IEEE. Everyone gets a free, high-quality codec, the patent pool gets a big buyout, and Google saves a lot of time and money. It's hard to imagine them actually doing that, though.