Freemium: Earn More with Free-to-Play(blog.betable.com)
blog.betable.com
Freemium: Earn More with Free-to-Play
http://blog.betable.com/earn-more-with-free-to-play
1 comments
A long time ago the industry was all about playable demos. Then publishers slowly stopped making restricted demo versions. Seems we've now full circle when it comes to games.
I agree. Also, in the age of the internet, every game with a significant following will be available for free, whether you like it or not. Therefore, you might as well apply the same concepts as freemium apps to games and use the free play as a marketing channel