Thanks for your thought and true, the name isn't everything. But I think that a good name sure helps, especially when it comes to marketing. Color probably get a lot of traffic from being nr #1 on Google search for "color", but if you don't want to spend huge amount of money, colorapp.co or colorapp.com would probably work great as well. My point is, the name matters and adding two or three letters to a good name is better than having a short and snitzy but hard to spell name.
Wow, thanks for your reply, really appreciated. And I'm glad that you liked the post.
You make some really good points. I agree on the problems with only focusing on technology. I kinda did it myself on this project. As a programmer and designer (more designer than programmer actually) I dug my head in the sand and hacked away whiteout testing the idea and market early and often.
I also learned that the B2C market is difficult, especially if you want to make money. B2C almost always require a critical mass of users, and that's expensive. Unless you're passionate enough to spend hours on Twitter/Facebook/Community sites to build that mass. Which I wasn't (in this domain).
Having a partner would probably made things easier. And I will try to find one for my next project. Which definitely will be in a domain that I'm more passionate and knowledgeable about.
Thanks for your input, which word would you suggest? I'm partly (small part) writing this blog to improve my english. English isn't my mother tongue, and the best way to learn is by doing. :-)