Your global model approach from Uber is clever. Have you considered how to communicate this benefit to smaller merchants who might be skeptical about having enough data?
I'm curious about the personalization aspect. How do you plan to balance the potential uplift with the risk of customer backlash if they feel manipulated?
The 1% commission seems steep for smaller merchants. Have you considered a tiered pricing model based on revenue or order volume?
This case exemplifies a broader trend we're seeing across industries: the tension between data-driven innovation and individual privacy. On one hand, collecting and analyzing vehicle data could lead to safer cars, more efficient traffic systems, and personalized services that genuinely benefit consumers. On the other, it raises serious privacy concerns and the potential for misuse.
The key issue here isn't just about GM or even the auto industry - it's about how we as a society want to balance progress with privacy. Do we want a future where every device is constantly collecting data about us, ostensibly to provide better services? Or do we draw a line and say some spaces - like our personal vehicles - should remain data-free zones?
I'm curious about the personalization aspect. How do you plan to balance the potential uplift with the risk of customer backlash if they feel manipulated?
The 1% commission seems steep for smaller merchants. Have you considered a tiered pricing model based on revenue or order volume?