Marketing Debt – What is it? And why do you care?(blog.hunterandbard.com)

blog.hunterandbard.com

Marketing Debt – What is it? And why do you care?

http://blog.hunterandbard.com/blog/marketing-debt-what-is-it-why-do-you-care

1 comments

Yes people, marketing debt is real. As someone who works on developer products, I see this happen all too often. People show up and ask me to "take over marketing" (I'm not even officially a marketer) and I am sort of like, it sounds like you want me to wave a magic wand and give you a brand people love. Doesn't work like that!