An Internet business working backwards: building a web start-up in Zimbabwe(techzim.co.zw)
techzim.co.zw
An Internet business working backwards: building a web start-up in Zimbabwe
http://www.techzim.co.zw/2012/05/an-internet-business-working-backwards-building-a-web-start-up-in-zimbabwe/
We wanted to be online but the Zimbabwean people wanted to pick up the phone. What was amazing was that the reservations number on the website was just above the booking form but they would still prefer to pick up the phone and incur the cost of calling us…
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