We have two other competitors (that I know of) who have a very similar offering (give or take) and all are at about the same stage (but the gap is widening).
The deals they have closed so far, are measurably better. (We even managed to get two biz owner that due to personal connections told us a bit more than fair about their dealings with one competitor).
So I am pretty certain where the weak spot is (and it was admitted to be so).
I am posting now because the competition is growing faster and widening the gap.
PS> Excellent comments and questions so far. I am reading the links and got some food for thought.
Guess I should of been more clear. We are a marketing startup. We have contracts with businesses and our product is sold to consumers (average Joe).
On the consumer end, everything is perfect. Sales are up and user base is doubling every 2 weeks. Mixed responsibility.
(I do customer support, SEO, design, etc and we share marketing ideas)
On the business end, we are still stuck with crappy deals: low margins, poor brands, etc. His responsiblity.
We are currently considering bringing in a sales guy/girl (for equity & comission). But while I still have a ton of work on the tech side, my co-founder who was supposed to be CEO and sales has so far failed on the sales dep and is not impressing me with his biz decisions nither. Thats the big worry.
We have spoken on the sales issue repeatedly. He is currently suggesting that I too join sales and let the tech on a slow burner. Sadly I am not a start salesman, and even if I was. I don't want to be pulling the wagon all alone.
Buying wise, we both are at the end of our savings, no one can afford to buy the other. And there currently doesn't seem to be any funds raising in sight.
The deals they have closed so far, are measurably better. (We even managed to get two biz owner that due to personal connections told us a bit more than fair about their dealings with one competitor).
So I am pretty certain where the weak spot is (and it was admitted to be so).
I am posting now because the competition is growing faster and widening the gap.
PS> Excellent comments and questions so far. I am reading the links and got some food for thought.