I agree with this - thanks a lot for the feedback.
We're going through the flow and experimenting with a lot of type choices, and your point about the tone really rings with me. I expect to put ChunkFive on the bench soon, to be replaced by something with a little less angst, though I expect it to still be a slab-serif. As far as Abril Display (what we're using for headings on these featured startup pages) is currently used, we could improve. I think the actual use of ligatures helps give a bowtie look, but it's not necessarily what we're looking to do. The tone of the brand going forward will be key for that decision. IMO Abril Text, being used for the body copy, is a good typeface for long format reading. Though however I try to justify it, we've got some serious typeface gloat happening, and we'll start to see them tightening up over the next few releases.
We're going through the flow and experimenting with a lot of type choices, and your point about the tone really rings with me. I expect to put ChunkFive on the bench soon, to be replaced by something with a little less angst, though I expect it to still be a slab-serif. As far as Abril Display (what we're using for headings on these featured startup pages) is currently used, we could improve. I think the actual use of ligatures helps give a bowtie look, but it's not necessarily what we're looking to do. The tone of the brand going forward will be key for that decision. IMO Abril Text, being used for the body copy, is a good typeface for long format reading. Though however I try to justify it, we've got some serious typeface gloat happening, and we'll start to see them tightening up over the next few releases.
Thanks again, much appreciated thoughts.