I have been to Chipotle about 100 times in the past two years (mostly when I was a student) and my experience has actually been quite different - never seen any absurd greetings or inexperienced staff. That said, I mostly went to the same Chipotle and so I'm not sure how consistent the customer experience is across various outlets.
"we don't build services to make money; we make money to build better services" - Mark Zuckerberg in his letter to shareholders.
"I don't intend to build in order to have more clients; I intend to have more clients in order to build" - Howard Roark in Fountainhead