it was a massive and anticipated security flaw. the CEO's reaction was not to fix it, not to apologize, but to arrogantly lie about the severity of the threat.
less than a week after the CEO deemed the attack theoretical, it happened. the CEO's reaction was not to fix it, not to apologize, but to offer an opt-out after the damage had been done.
not sure why snapchat is getting a free pass on this, but it's horrifying.
"I object to a huge, creepy advertising company having that much access to me and my data, I think it’s unwise to use many proprietary, hard-to-replace services in such important roles, and I think it’s downright foolish to tie that much of your data and functionality into proprietary services run by one company in one account that sometimes gets disabled permanently with no warning, no recourse, and no support."
that's one horrific run-on sentence. it's both grammatically flawed and descriptive solely of the platform the author is attempting to defend.
i can no longer tell if this guy's serious or just trolling.
i think the most important takeaway here is that the reactionary press release "Apple’s Commitment to Customer Privacy" was very carefully worded to give the customer a sense of security. it's definitely not telling the full story, but it serves its purpose of reassuring a concerned user base.
the obvious course of action, as always, would be to closely monitor your traffic and analytics, then readjust your strategy when the numbers call for action. in the meantime, not being responsive allows for more agility and more targeted solutions.
their decision might not be popular, but it is definitely right for them. especially in the short- to mid-term.