> Eg. Does Freshbooks have the exact same feature running within it's accounting SaaS product?
Our product does not really fit into the accounting area. If you like, it is more of a CRM-type product. The closest competitors would be specialized agency tools like Revolver or HR tools. And to some degree it is also possible to keep track of your freelancer relationships via oDesk/elance.
So, no, I don't really think our product is just a feature. Although I have to admit that the feature set is not really that large at the moment, basically because we wanted to keep it deliberately simple and not stuffing in tons of functions.
> Place a link on top that says "Demo" so that I can actually see a video/demo of the product
Good idea! We are working on some kind of explainer video.
> Have some type of JS tool that converts prices from US to Euro (instead of saying "this applies to people outside the Eurozone")
Did not think about that, thanks for the tip (-;
> Researching and focusing on 2-3 channels should give you a rough idea of how to approach your marketing.
Thanks for your tips regarding marketing strategies. I guess we'll look a bit further into content marketing/blogging.
First of all: Despite not being in your target audience, I really like your landing page. It looks fresh and professional to me. Maybe a nice key visual (e.g. a screenshot of an actual survey) in the hero section would make it even more compelling and help understanding what polljoy does in the very first moment.
Regarding marketing the app, here are a few (unsorted) ideas off the top of my head:
* You said that you developed the app in order to scratch your own itch. So basically, you need to find more people like you (or rather your co-founding developers) that are in need for such a solution. Where do these people "hang around"? Where are they looking for help with their work, where would they look for such a tool? How can you get in touch with them?
* Contacting developers directly would be one of my first ideas, too. How many developers did you contact? Did you get any feedback at all? Did you add tracking to your mails so that you can estimate open/click rates? Maybe you need to improve your cold pitch mail...
* Are there any conferences or game development meetups in your area where you could spread the word about your service?
* Did you think about performance marketing, e.g. AdWords?
> Eg. Does Freshbooks have the exact same feature running within it's accounting SaaS product?
Our product does not really fit into the accounting area. If you like, it is more of a CRM-type product. The closest competitors would be specialized agency tools like Revolver or HR tools. And to some degree it is also possible to keep track of your freelancer relationships via oDesk/elance.
So, no, I don't really think our product is just a feature. Although I have to admit that the feature set is not really that large at the moment, basically because we wanted to keep it deliberately simple and not stuffing in tons of functions.
> Place a link on top that says "Demo" so that I can actually see a video/demo of the product
Good idea! We are working on some kind of explainer video.
> Have some type of JS tool that converts prices from US to Euro (instead of saying "this applies to people outside the Eurozone")
Did not think about that, thanks for the tip (-;
> Researching and focusing on 2-3 channels should give you a rough idea of how to approach your marketing.
Thanks for your tips regarding marketing strategies. I guess we'll look a bit further into content marketing/blogging.