I manage multiple Social Media Accounts. Hootsuite saves me time and effort. With Hootsuite I can listen for keywords and with Smart Queries I can easily analyze conversations about my brand, my competitors, doing sentiment analysis on the fly and also geo targeted analysis if required. With Team Functions I can coordinate a social media team in sharing content and answering to prospects. With analysis functions I can monitor KPI and have a clear comprehension of the effects of my communication strategies. Yes, it is really worth 10$ a month