Given the history, Microsoft is the type of company which would make acquisitions for a brand name rather than the technology.
Looking at the past, Microsoft has quite a bit to gain from such a deal than Apple, which already has a successful streaming and music distribution network alongside great hardware with the brand name.
Microsoft kept their Nokia deal silent for quite some time as well.
Also, to note that this acquisition news has not received any comments from Apple.
It could be anyone, if we go by that logic. It could be Microsoft, Google, Facebook, Amazon or Apple. The deal might fail. There's no limit to possibilities.
Looking at the past, Microsoft has quite a bit to gain from such a deal than Apple, which already has a successful streaming and music distribution network alongside great hardware with the brand name.
Microsoft kept their Nokia deal silent for quite some time as well.
Also, to note that this acquisition news has not received any comments from Apple.
What do you think?