Creating a Persona for your Blog(salsify.com)

1 pointsby kryptonika13 anni fa0 comments

http://www.salsify.com/blog/the-key-to-great-product-marketing-a-specific-and-supported-target-persona/1658

We finally decided to start taking our blog seriously and treat it like a real product, so first created a target persona. This post describes the process we used, the types of information we wrote down for our persona, and includes a template that you can use. I hope you find it helpful!

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