ASK HN: Will you help me finish this fundraising app for Watsi?(app.groundbreakr.com)
app.groundbreakr.com
ASK HN: Will you help me finish this fundraising app for Watsi?
http://app.groundbreakr.com
3 comments
It was made over a weekend just to demo the concept. It's been sitting for half a year collecting dust.
Right now it uses a JSON feed that I got from Watsi to display projects, but it needs manual entry of projects to make this concept work. detail about this on DN: https://news.layervault.com/stories/11029-ask-dn-will-you-he...
Would like to finish this app with some help.
Rundown on the app:
A brand purchases a charitable project by committing to its funding target.
Users connect their Runkeeper account (fitbit/jawbone up/etc.), select a project to run for, and then for every mile they run, they'll accrue a micro-donation towards that project (provided by the brand sponsor) until the project is fully funded.
It's Charity Miles with measurable initiatives, which I think is just a better model because when a user runs and shares that activity to FB, Watsi would get an impression in the Newsfeed showcasing the project that the user is currently running for. This advertises the actual work that they're doing rather than just the organization. I also think it's more interesting to share stories with a measurable impact associated with my milage. Stories are dynamic; they're constantly changing as projects get funded rather than the repetitive data of my milage as a stand alone update.
It solves a problem for Nonprofits. Advertising is expensive, and NPO's receive criticism for aggressive ad spend, which they need to do to keep the donations rolling in so that they can continue their work. See Dan Pallotta's TED talk. The reliable source of funding is a nice plus too.
Brands are presented with a more interesting avenue for cause marketing than what is currently available. With Cause Marketing, the typical trigger for donation is Likes, RT's, and purchase triggered donations. However, with a system like this, the brand is engaging and getting an impression in a lifestyle context where the trigger is "go work out." They're basically saying that "if you invest in you, then we'll invest in you AND the world." They're also getting what is potentially a timeline of initiatives through the projects that they've funded, which tells the (story) of their impact. I think this is a really powerful proposition to brands. It hits on everything Umair Haque talks about Re: the requisites of "meaningful brands", which I find super interesting. http://www.youtube.com/watch?v=7zCGoKVN4Cc
The take away here is that it's worth exploring. For me, it's something that I want to complete, but am not necessarily interested in ownership. These systems, which provide much needed support for nonprofits should exist, and so I'm willing to contribute to creating this. If you want to run with it, awesome! I'll help you get brands on board, and I'll help you with the design.
Right now it uses a JSON feed that I got from Watsi to display projects, but it needs manual entry of projects to make this concept work. detail about this on DN: https://news.layervault.com/stories/11029-ask-dn-will-you-he...
Would like to finish this app with some help.
Rundown on the app:
A brand purchases a charitable project by committing to its funding target.
Users connect their Runkeeper account (fitbit/jawbone up/etc.), select a project to run for, and then for every mile they run, they'll accrue a micro-donation towards that project (provided by the brand sponsor) until the project is fully funded.
It's Charity Miles with measurable initiatives, which I think is just a better model because when a user runs and shares that activity to FB, Watsi would get an impression in the Newsfeed showcasing the project that the user is currently running for. This advertises the actual work that they're doing rather than just the organization. I also think it's more interesting to share stories with a measurable impact associated with my milage. Stories are dynamic; they're constantly changing as projects get funded rather than the repetitive data of my milage as a stand alone update.
It solves a problem for Nonprofits. Advertising is expensive, and NPO's receive criticism for aggressive ad spend, which they need to do to keep the donations rolling in so that they can continue their work. See Dan Pallotta's TED talk. The reliable source of funding is a nice plus too.
Brands are presented with a more interesting avenue for cause marketing than what is currently available. With Cause Marketing, the typical trigger for donation is Likes, RT's, and purchase triggered donations. However, with a system like this, the brand is engaging and getting an impression in a lifestyle context where the trigger is "go work out." They're basically saying that "if you invest in you, then we'll invest in you AND the world." They're also getting what is potentially a timeline of initiatives through the projects that they've funded, which tells the (story) of their impact. I think this is a really powerful proposition to brands. It hits on everything Umair Haque talks about Re: the requisites of "meaningful brands", which I find super interesting. http://www.youtube.com/watch?v=7zCGoKVN4Cc
The take away here is that it's worth exploring. For me, it's something that I want to complete, but am not necessarily interested in ownership. These systems, which provide much needed support for nonprofits should exist, and so I'm willing to contribute to creating this. If you want to run with it, awesome! I'll help you get brands on board, and I'll help you with the design.
I like the idea and would like to work on it (I have very, very limited experience with Rails but learn quickly), but definitely not looking to run it.
Hey buddy, I think this would be a nice side project to learn with. Shoot me an email if you want to chat trauma.barbara@gmail
Wanted to add that it's in Rails.
I'd be interested in helping on the front end. No experience with Ruby, though. [email protected]
[deleted]
"Watch the video" is not clickable and the link above it is gated with a sign-in. Why?
[deleted]
Right now it uses a JSON feed that I got from Watsi to display projects, but it needs manual entry of projects to make this concept work. detail about this on DN: https://news.layervault.com/stories/11029-ask-dn-will-you-help-me-finish-this-fundraising-app-for-watsi-
I've already discussed the details with Watsi and would like to finish this app with a little help from my friends :)
Email me if you're down. [email protected]