Free to Freemium: What We Learned from Changing our Pricing Model(blog.woorank.com)
blog.woorank.com
Free to Freemium: What We Learned from Changing our Pricing Model
http://blog.woorank.com/2013/11/woorank-experience-free-freemium-learned/
3 comments
The price you charge for your services says a lot about your company's competitive ways. While obviously more complex than traditional pricing models, strategic pricing is the only pricing model that allows you to truly realize your profit potential.
very interesting
I would be curious to know if they A/B tested different pricing strategies, did they speak directly to their bigger customers, how are they different from their competitors pricing strategy...