Interesting idea, better than many stuff on Hacker News.
The funny thing is that they've used a bad title, which gives you an impression that it's going to be a boring rant about titles. So it didn't get much points because people skipped it. Showing that if you put in a very bad title no-one would read it and so no-one can form an impression about it. So it would probably have been better if they had just used a good title in the first place. You do need some way of attracting visits.
A better way to test this would be pricing a good quality product low, as this attracts customers due to simple economics of demand, and then impressing them with the quality thus getting repeat buys.
The funny thing is that they've used a bad title, which gives you an impression that it's going to be a boring rant about titles. So it didn't get much points because people skipped it. Showing that if you put in a very bad title no-one would read it and so no-one can form an impression about it. So it would probably have been better if they had just used a good title in the first place. You do need some way of attracting visits.
A better way to test this would be pricing a good quality product low, as this attracts customers due to simple economics of demand, and then impressing them with the quality thus getting repeat buys.