UX is not UI(pixxel.co)
pixxel.co
UX is not UI
http://pixxel.co/feed/ux-is-not-ui
4 comments
I am not sure the title is appropriate... because this is just a list of things you do in your job doesn't mean this have nothing to do with UI work...there is something wrong with this article but I can't really explain what.
I couldn't agree more with the statement that "UX is not UI". I consider myself to be pretty skilled at UI design, but I often find that other developers (with no graphic design talent) are just as good, if not better, at UX than I am. I don't see why these always have to go hand-in-hand. The 'Photoshop guy' always seems to be assumed to be the resident UX expert.
Copywriting is UX? How many UX desginers can do copywriting?
All the good ones can. It might not be the job of the UX guy to do all the copywriting, but it is his job to make sure the person typing the walls of text is using the correct information, displaying it in a manner that benefits the goals of the product, and in the correct style so as to maximize conversions (or whatever metrics you're using today). A good UX guy/gal is a person who is adept at writing, designing, and hopefully at least a little programming. He/she should also have a great eye for detail and most important than anything else, be as rational as can be and use logic to define a projects direction in addition to one of the most important aspects of the UX field - user/a-b/whatever testing.
But thats the job of the copywriter. Making sure everything reads and displays. I think there is a bigger issue at hand and that is the fragmentation of skills going on. People are hiring more specialists when there is no need for one. A (good and experienced) copywriter with real world knowledge can actually do all those things you mention. Maybe its another buzzword like growth hacking, which I use to like and use, but now loathe.
Any list of good UX people I could research?
Any list of good UX people I could research?
The list breaks down UX in general not specifically for a designer.
Yes, I see. In a way I do understand the point. Though, a good copywriter will want to take control of all things related to the copy, as in the text font, images related. etc. In my experience, it creates a lot of friction between front-end people. At the end of the day, it is the copywriter the one who usually wins due to my inherent obsession of testing everything. I've made companies get rid of so much web 2.0 fluff (and in the process convert more people into customers) that I always wonder if designers ever test anything.
Semantics