Apple's Lack of Online Reviews Hurts Online Store [Infographic](readwrite.com)
readwrite.com
Apple's Lack of Online Reviews Hurts Online Store [Infographic]
http://readwrite.com/2012/12/28/lack-of-online-reviews-hurts-apples-online-store-infographic
http://readwrite.com/2012/12/28/lack-of-online-reviews-hurts-apples-online-store-infographic
And then the positive reviews - customers would be suspicious if the iPad had an average rating of 5/5 and all the comments said "Magical", even if that were indeed what fanboys felt. The Apple brand has become so controversial that customer reviews would either be abused too often, or not trusted.
NOTE: Apple does have customer reviews for all peripherals, just not their flagship products.