Can Israeli App TU Me Dethrone WhatsApp?(nocamels.com)
nocamels.com
Can Israeli App TU Me Dethrone WhatsApp?
http://nocamels.com/2012/09/can-israeli-app-tumedethrone-whatsapp/
1 comments
I think that by the end of the day this is a habitual battle.
The functionality is pretty similar and switching between messaging apps is like switching from Google to Bing => not an easy thing at all. Their real chance is by making a more engaging platform, and this is a real challenge as the offerings are very similar.