AI Contextual Ads in Streaming Workflows(bitmovin.com)
bitmovin.com
AI Contextual Ads in Streaming Workflows
https://bitmovin.com/blog/ai-contextual-advertising-viewer-centric-ads/
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We set out to do tackle ad playback while streaming in a different way - delivering ads that feel relevant without relying on personal data or disturbing the viewing experience. What started as a Bitmovin hackathon idea evolved into a system that uses AI to analyze video content and embed contextual ad opportunities directly into streams. In our blog post, we dive into the technical process, challenges, and potential for AI-driven contextual ads in streaming.