Would you be interested in a book about technical marketing?(programmingzen.com)
programmingzen.com
Would you be interested in a book about technical marketing?
http://programmingzen.com/2011/04/11/im-thinking-of-writing-an-ebook/
4 comments
Do you mean "marketing to a technical audience" (i.e., selling tools and services to developers) or "marketing for a technical audience" (i.e., how to sell to non-developers)?
The proper definition of "Technical Marketing" would be the former, but I suspect there is more interest in the latter. I hope to use the survey as a tool to understand what people are really interested in.
"I suspect there is more interest in the latter."
Right, that's definitely true in my case, since I'm targeting people w/o programming skills for my startup's services.
BTW, if you do go ahead with the ebook and would like to use eBookBurn (http://ebookburn.com/), let me know, and I can issue you a discount code as a courtesy.
Right, that's definitely true in my case, since I'm targeting people w/o programming skills for my startup's services.
BTW, if you do go ahead with the ebook and would like to use eBookBurn (http://ebookburn.com/), let me know, and I can issue you a discount code as a courtesy.
I would really appreciate it if you could take the survey. Direct link: https://spreadsheets0.google.com/viewform?hl=en&hl=en...
The idea of surveying before, during, and after book creation looks interesting. I'm not sure if I like it or hate it.
But heck, I'd like to see how this experiment turns out.
But heck, I'd like to see how this experiment turns out.
I'll be sure to write a postmortem about how surveying has affected the development and the overall outcome of the project.
But I would also be interested in any book that gives new insights, expertise or broaden horizon in a compelling and fascinating way.
Book will be rather judged by how good it is, than what's about.