When I first heard of "Hackers" being equated with startups (viz. this very forum's name!) I was disgusted. A hacker, to me, was personified by Richard Stallman, or a phreaker, or Neo from the Matrix. But here we are.
Some similarities to *.<lastname>.name -- one of which is that the Public Suffix List thinks you're part of a single site with others you have no control over. Another is the weird registration procedure, but this one is weirder!
It's a population map lacking Dallas for sure ... which might mean something real ... but that doesn't match the per-city charts they offer. Who knows.