PostalAgent - https://PostalAgent.com – direct mail automation for people who've given up on email open rates.
Email averages ~20% open rates on a good day. A postcard sitting on someone's kitchen counter for two weeks is hard to compete with. I've been building out the programmatic side. API, Zapier, and native integrations with Jobber and Zoho so you can trigger physical mail from the same workflows you already use for email.
Shopify integration is almost out the door too, which opens up a lot of interesting abandoned cart and win-back use cases for stores whose customers have opted out of email.
No bulk minimums, no design software needed. If anyone here wants to give it a try, reply or email me and I'll set you up with some free credits to get started.
Upload a CSV or circle neighborhoods on Google Maps to build your address list (consumers or businesses). Printing and postage included in one price.
In the last 30 days I've added an API plus integrations for Pipedrive, Zoho, and Follow Up Boss. If anyone wants to help test these new integrations, I'll set you up on a special plan and let you send mail at my cost (roughly the price of a stamp).
I just purchased a Beelink Mini S13 with 16GB ram and 1TB drive on Amazon for ~$200 to use as a Docker host on my local network and have been very happy with it so far.
I immediately wiped it and installed Ubuntu Server. I chose Coolify to manage Docker and local domains, and that took a bit of work to get going, but now I can spin up local services and containers on local domains and play with random stuff
It also can be used for Marketing because you can circle areas on a Google Map to send mailings to, and then filter by Household income, home value, etc
Sr Software Engineer with over 10 years of experience specializing in SaaS and e-commerce. I have been working with Laravel since v3 and really enjoy the ecosystem. See linked resume for more details
Yes actually, saving our planets resources is exactly why I built this service.
Direct Mail is never going away, so a service like this that lets you target your delivery using multiple consumer demographics allows you to send significantly less mail than other services that deliver mail to every single house.
This isn't a product used for "saturation" type mailings, it's used to refine and target your ideal customer and send less mail but with a bigger impact
Additionally, every postcard is made from responsibly sourced and recycled paper
It's not misleading at all, that is exactly what a USPS postcard stamp costs.
It's not fair to compare this to EDDM. The whole point of my site is so you dont have to mail to "every single door".
For example, I have 2 landscapers using my service and they target based on home value because they know most of their clients live in houses > $xxx. They also exclude renters because nearly all of their clients are homeowners. If they were using EDDM they might pay a bit less per postcard, but they would be sending to houses that will never signup for their service, so the actual CPA is higher
You mention "printing adds a bit of cost" but if you look around you will see that it adds quite a bit of cost. It depends on how many pieces you are sending but it could be .25 cents or .40 cents for 500-1000, or more -- but you have to send to an entire route, where you can send to a single house with my service.
Also, with EDDM you either have to batch your mailings per route, and deliver them to specific locations for USPS distribution, or pay extra for a print house to do that for you
Email averages ~20% open rates on a good day. A postcard sitting on someone's kitchen counter for two weeks is hard to compete with. I've been building out the programmatic side. API, Zapier, and native integrations with Jobber and Zoho so you can trigger physical mail from the same workflows you already use for email.
Shopify integration is almost out the door too, which opens up a lot of interesting abandoned cart and win-back use cases for stores whose customers have opted out of email.
No bulk minimums, no design software needed. If anyone here wants to give it a try, reply or email me and I'll set you up with some free credits to get started.