Sorry, I mentioned in my initial submission that it was for this last weekend's Foursqaure hackathon but I guess it does not show the initial text if you include a link.
So, yeah... you have to have an account to use it. In another comment, I included a link to a simple video we made to explain how it works.
That article does not really disagree with Lustig's central thesis. That pull quote in particular is actually in accordance with what Lustig is advocating. The lecture focuses on the recent trend in the food industry of separating the fructose from the fiber in ways not found in nature.
Technically, the only ingredients required to make bread are flour, yeast, salt and water.
Active dry yeast will proof just fine without sugar, just a little more slowly. But sugar does increase the yeast's activity. This can be useful when you are trying to revive common active dry yeast from its freeze-dried stupor.
What I love about this concept is that it's a simple way to share what you have been working on without the appearance of overstating it's importance. It also allows you to update your status quickly while you find the time to write up one of those blog posts that never seem to get written.
The 'film camera' metaphor is how I have always imagined it works as well. It makes sense from an evolutionary standpoint. It's critical that you are able to retain knowledge in your 'formative' years. But after a certain point it less important to record new information. I have always wondered if the amount of info we store drops off proportionally or exponentially.
Consequently, when someone has a bunch of adrenaline dumped into their body, they often say that time 'slowed down.' I believe this is further evidence that our brain boosts the bit rate on our memories at critical moments.
Just in case it's not on your radar, there's a very compelling book called Flow by Mihály Csíkszentmihályi that delves deeply into the subject of 'being in the zone.' (http://en.wikipedia.org/wiki/Flow_%28psychology%29)
For a game hackathon I built an engine/CMS for creating phone-based choose your own adventure stories (http://uchoos.com). It's not actually a commercial product yet but I won $250 from twilio, so it's technically profitable.
Right now you just call and it puts you into my demo story. I have an sms menu (and some other features) on my current work branch but I have not pushed it yet.
I'm toying with the idea of creating a web view for the stories as well. As of now, the 'story builder' is not open to the public but my next release may allow for that.
The first one is called uchoos (http://uchoos.com). It's a choose your own adventure game for your phone. It's live right now with a demo story. I put it together for GameHackDay. It has a CMS for for creating and uploading content. I'm not sure how much time I'm going to spend on it.
I'm also working on another game called zown that is a real-world capture the flag variation. I've built some custom hardware for it and I'm currently in the process of completing the web server that will support gameplay. Details for the custom hardware are here: http://bit.ly/pvWZHv
I'm not currently looking for help but I'm always interested in feedback.